To raise awareness Heather met with the European Parliament, took her campaign to the streets handing out leaflets, encouraged people to sign her petition and produced with Director Malcolm Needs a DVD highlighting the plight of Cats and Dogs being skinned alive for their fur.
The DVD entitled �Wrap up Warm� was sent to The Prime Minister, Members of Parliament, the Media, the Fashion Industry, and most recently 3,000 copies were distributed to the powerful and the influential of the movie industry at this years Cannes Film Festival.
Following MEP Struan Stevenson high level meeting in Beijing, senior officials in the Chinese government have vowed to stamp out the trade in Cat and Dog fur which they described as �illegal and barbaric.�
Struan Stevenson added, �I will now report to Commissioner Kyprianou, the European Commissioner for Consumer Affairs, that there will be no opposition in China to his proposed directive banning the import, export and trade in Cat and Dog pelts across the EU. Indeed, the senior Government officials in Beijing made it quite clear that they would regard an EU ban as helpful in their fight to stamp out this cruel trade�. Some countries have already banned the trade, but many haven�t and until now China has consistently refused to acknowledge their role in the problem.
Consumers are frequently duped into buying fur mistakenly believing it to be faux fur. Unknown to the purchaser, collars, trims and accessories are often Cat and Dog fur.
Heather says, �I am delighted. This has come about because of the hard work of a small group of people who I cannot thank enough.�