Foster Farms’ Bully Tactics Backfire, ‘Foster Facts’ Ads Return
to Television this Week
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On Friday, February 16th, EBAA’s ‘Foster Facts’ television
advertisements return to the Food Network and Animal Planet.
In mid-December 2006, EBAA kicked off a new television
advertising campaign, exposing over 62,000 households in the City
of Berkeley and Marin County to the cruel realities at Foster
Farms (www.FosterFacts.net). The ad campaign generated positive
feedback from many concerned viewers. On December 21st, however,
Foster Farms sent Comcast a threatening letter, accusing the
media company of illegally airing the commercials.
After nearly two months of deliberation, Comcast agreed this week
to air additional television advertisements (watch the commercial
online at http://www.youtube.com/watch?v=pl-bypjGcPI) . Comcast’s
decision to broadcast honest information about Foster Farms’
actual practices is positive news for animals, consumers, and
free speech protections alike.
EBAA’s television campaign will air on the Food Network and
Animal Planet in the San Francisco Bay Area through June 2007.
Read Foster Farms' Response to EBAA's TV Ad:
http://www.indybay.org/uploads/2007/02/14/comcast_letter_12-21-06.pdf
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East Bay Animal Advocates
P.O. Box 1406
Martinez, CA 94553
(925) 487-4419
Info@EastBayAnimalAdvocates.org
http://www.EastBayAnimalAdvocates.org