TRANSLATING POLICY AND PLAN INTO TACTICS
"That [strategic nonviolence] has considerable effect on the
opponent is undoubted. It exposes his moral defenses, it unnerves him,
it appeals to the best in him, it leaves the door open for conciliation.
There can be no doubt that the approach of love and self-suffering has
powerful psychic reactions on the adversary as well as on the
onlookers."--Nehru
Understanding the levels of strategic decision making helps us plan and
evaluate our strategic, tactical, and logistical considerations.
Say, for example, that a group of activists want to lock down (use
chains or bike locks to fasten themselves to a stationary object) to a fur
store's doors in an attempt to disrupt their business. To ensure they are
able to get to the door and lock down without interruption, secrecy will
be needed. When we examine this plan in light of our policy, we see the
goal to disrupt the business is a tactical one and it does not advance our
policy goal to convert others. Furthermore, the need for secrecy violates
the openness component of strategic nonviolence--also a policy level
decision. These two discrepancies would point to the fact that this
protest will not effectively advance our goals. Therefore, we must develop
another plan of action.
A possible civil disobedience action that would be consistent with the
higher levels of decision making could include a sit-down inside the
store, where we notify the police and store prior to the action. This
forewarning is consistent with the openness policy. Their knowledge of our
action may prevent us from entering the store, however, we must keep in
perspective that entering the store is only a tactical victory, and its
success or failure is of limited value.
On the day of the action, the protesters arrive to find a police line
guarding the stores' doors and preventing protesters from entering, but
allowing customers to do so. However, persistence and nonhostility are
also policy level decisions that guide the protesters' actions. Each
protester approaches one police officer and respectfully engages her or
him in a one-on-one conversation. The activists respectfully appeal to the
officers to step aside so they can enter the store for the purpose of
educating and negotiating with the management and customers. Of course,
the police do not accept our request, so we stay persistent--and continue
to talk with our permanent audience.

"You have to
be prepared to die before you can begin to live." --Fred
Shuttlesworth, a civil rights activist who was beaten and had his
home bombed by opponents.
In a spirit of humility, respect, compassion, and dignity we explain to
the officers their role in animal suffering by protecting animal abuse
establishments and hold them personally responsible for their actions. We
ask them questions such as, "Do you think animals suffer? How do you feel
about fur? Would you eat animals if you knew they suffered?" Questions are
a good way to engage them in the conversation and make them think. Many
police officers will tell us to stop talking to them, or threaten to
arrest us for interfering with their duties. Since we expected to get
arrested anyway and we must stay persistent, we continue our discussions
with them. Again, we reassert that we have no hostility towards them, but
we must stop the bloodshed. We further explain how they are ultimately
responsible for their own behavior, even though they are just "doing their
job." We say we believe in them, have hope in their ability to adopt a
more compassionate lifestyle, and try to empower them to live
animal-friendly lifestyles. We further appeal to the officers to adopt a
vegan lifestyle and educate them about the issues. We encourage
sympathetic officers to tell their superiors that they do not want to be
assigned jobs where they protect animal abuse establishments from animal
rights activists.
It is quite possible that the police will arrest us for talking with
them. This benefits us as we successfully engaged in civil disobedience
without violating the principles of nonviolent discipline, openness, or
persistence. The store owner could also decide to close the store's doors
and lock them to allow the police to move away from the protesters and not
have to endure our education. Or else, the police may be assigned to stay
there for the entire day, at which point we have two options: we continue
our discussions with them until the store closes or we escalate our
activity by doing something like linking arms and making an activist line
in front of the police line to prevent customers from entering the store,
resulting in our arrest. Both of these actions would be acceptable as they
maintain our persistence, and the affinity group should have foreseen this
possibility of this situation and decided before the protest what action
the group would take.
However, if we do not stay with the store until it closes or escalate
our activities until we are arrested, we violate the persistence
principle. If we did not follow through with our promise to engage in
civil disobedience, the officers' simple repression of denying us entrance
would have been force enough to make us submissive--drastically violating
the persistence component of strategic nonviolence and disempowering us.
However, the behavior we display at the protest clearly shows our
sincerity, fearlessness, determination, persistence, openness, honesty,
solidarity, and integrity. Our educational efforts and self-sacrifice
(staying at the protest all day, or enduring the arrests) encourages the
conversion process to start in the officers and the onlookers.
As this example shows, our main goal at every protest and action is
first and foremost to maintain nonviolent discipline, openness, honesty,
and persistence, and all other tactical goals such as getting media
coverage, temporarily closing the business, increasing the opposition's
expenses, etc., must be subservient and achieved while remaining true to
those policy level decisions. Certainly, tactical goals have some
importance, however, we must never achieve them at the expense of higher
level decisions.
It must be stressed that the above protest example is just one of an
unlimited number of possible actions that could be done under the confines
of strategic nonviolence. Raids on mink farms, vivisection labs, and
factory farms could also be conducted, however, they will require more
sacrifices from the activists. The choice of tactics ultimately depends on
the how much sacrifice the protesters are ready to endure, what their
skills and material resources are, what targets are locally available, and
many other variables.
If we lack the human and material resources necessary to conduct the
desired actions, then that helps us to create intermediate goals to work
for--gaining those human and material resources--so that later on we can
implement these more effective actions. Progress towards animal liberation
will occur in this step-wise process. Therefore we must have a "big
picture" or long-term view of our struggle and effective leadership that
can determine our intermediate goals and develop plans for their
attainment.
EGALITARIAN LEADERSHIP
"When we speak of filling the jails, we are talking of a
tactic to be flexibly applied. No reasonable person would promise to
fill all jails everywhere at any time. Leaders indulge in bombast if
they do not take all circumstances into account before calling upon
their people to make a maximum sacrifice."--Martin Luther King,
Jr.
Although strategic nonviolence is a powerful weapon, its use does not
guarantee victory. Good leadership is vital to effectively executing a
strategic nonviolence campaign. The more competently the leadership
maintains consistency throughout the decision making levels and skillfully
applies the principles of strategic nonviolence into real life situations,
the more effective the campaign will be.
Leadership--the act of leading or directing--is an important and
necessary skill. Because it is a skill, some people are more better at it
than others, just as some people are more effective at writing grants,
debating a vivisector, speaking to the media, rehabilitating and releasing
animals, or treating injured wildlife than others. As just one of many
needed skills, leadership does not necessitate the creation of a
hierarchy.
The potential problem with leaders--be they an individual, group, or
combination of the two--is some may desire leadership to gain personal
power and control over others. Those who desire a leadership position
because they crave power, will often be very unscrupulous in their efforts
to maintain that power once they have it. They might threaten, misinform,
censor opposing ideas, horde vital information, intimidate, or use
hostility and other forms of sanctions against those who challenge their
authority.
Strategic nonviolence solves the problem of potential tyrants seeking
leadership position within our struggle, by recognizing that activists
choose their own leaders. If activists follow a leader, it is because they
voluntarily choose to follow that person. If a leader is hostile and
abusive, activists can refuse to carry out the leader's plans. Does this
sound familiar? It should because it is the foundation of strategic
nonviolence--removing the sources of power through noncooperation.
The followers ability to not cooperate with abusive leaders provides
the checks-and-balances that will keep the leader honest and responsive to
the follower's wishes. In a strategic nonviolence campaign, power-hungry,
controlling, and hostile leaders will simply not exist because activists
will be empowered enough to recognize the problems, refuse to cooperate
with them, and instead follow someone who they deem a competent leader, or
simply become their own leader.
In this way, leaders lead by the force of their ideas and by setting a
good example, not by rule of force, coercion, and manipulation.
THE TASKS OF A LEADER
"Always one to practice what he preached, Aung San himself constantly
demonstrated courage--not just the physical sort but the kind that enabled
him to speak the truth, to stand by his word, to accept criticism, to
admit his faults, to correct his mistakes, to respect the opposition, to
parley with the enemy and to let people be the judge of his worthiness as
a leader."--Aung San Suu Kyi, speaking of her father, Aung San, the great
military leader who organized the army to free Burma from British rule
before it fell into the hands of a military regime after his
assassination.
Leaders have many responsibilities. They must work with the activists
to plan the strategy and tactics that will produce maximum impact, offer
solutions to problems and organize the implementation of those solutions,
and determine the best way to utilize the groups resources. The more the
leadership understands strategic nonviolence, the more effectively they
will be able to implement it. Therefore, it is their responsibility to
learn as much about strategic nonviolence as possible and feel comfortable
with it. (For those of you who are future movement leaders, be sure to
read the suggested reading listed at the end of this booklet).
Besides having a solid grasp of how strategic nonviolence works, the
leadership also needs the ability to effectively evaluate the situation.
The leadership must have a clear understanding of their long term, short
term, and immediate goals; evaluate the fearlessness, solidarity, morale,
and willingness to make sacrifices among the activists to ensure that
planned actions to not exceed their ability to handle the repression;
determine the needs of the organization; accurately evaluate the group's
resources; determine all of the resources that will be needed for a
planned action; determine if their resources will suffice to carry out
their action, and if not, decide to either change the action or develop a
plan to acquire the needed resources; and so on. All of this evaluation
and planning will help prevent the potential problems such as squandering
too many resources on unimportant tasks, over-exerting ourselves, losing
our focus, and/or trying to do too much.
Leaders also need to fulfill other tasks besides planning and
evaluating. They must promote discipline, empower activists, maintain
group morale, gather support for the issue, negotiate with the opposition,
serve as an articulate spokesperson, psychologically and emotionally
prepare the troops for the hard times ahead, constantly train new leaders,
and set a good example for others to follow.
It is often the leaders' selfless acts of bravery that inspire other
activists to greater heights of noncooperation. But, by being on the front
lines, it also leads them to be one of the first casualties. Because of
this, leaders must constantly be training and empowering all activists to
become their own leaders. This ensures that the struggle will continue,
even if they are imprisoned, injured, or killed. This training can be done
by giving speeches, organizing conferences, one-on-one training, and the
development of brochures, leaflets, and other documents that explain
strategic nonviolence and other leadership-related information.
While the leaders try to implement these tasks and continuously and
simultaneously evaluate a complex set of variables, they must always keep
perspective by maintaining the big picture view of the struggle.
KEEPING PERSPECTIVE
"Those [activists] demanding to see outcomes too soon may
quit before the real opportunities to win become clear. Lack of
persistence, a major cause of failure in nonviolent conflict, is often
the product of a short-term perspective. Explaining to supporters that
certain events have only tactical significance and that they must try to
see the larger picture in terms of policy objectives and operations will
keep supporters informed, motivated, and patient."--Peter Ackerman and
Christopher Kruegler
Our ultimate goals cannot be achieved through one letter, one protest,
one raid, one speech, or any one tactic. By being aware of this fact, we
realize the importance of making sure all of our tactics are in alignment
with each other, striving for the same goal to help construct--a little at
a time--our ultimate goals.
Think of it this way. If creating animal liberation was building a
castle, each encounter with the opposition and public would be a
brick--some bricks would be our protests, others our speeches, others our
tabling efforts, others our nonviolent and nonhostile raids on fur farms,
and so on.
However, if we randomly hurl these bricks in the same direction we will
only have a pile of bricks. Therefore, we need to have a plan. The policy
decisions and operational plan represents the blueprints needed for the
castle. But plans do us no good unless they are followed and have people
to implement them.
Workers--who represent the activists--are needed to build the castle,
and they also need the skills and knowledge to do their job efficiently
and correctly. Good leadership is also needed to effectively direct the
workers and implement the designs on the blueprint. Communication and
solidarity between the leadership and other workers are also needed to
ensure the job is executed smoothly.
However, it takes more than bricks and workers to build a castle. It
also requires a strong foundation on which to build and mortar to hold the
bricks together. The foundation and mortar represent the other activities
needed to sustain the movement such as raising funds (through writing
grants, direct mail appeals, fund raising events, etc.), doing research
and investigations, and other such activities.
With all of these ingredients--leaders, workers, blueprints which are
conscientiously followed, communication, solidarity, needed skills, a
strong foundation, and mortar--the lowly bricks, which are insignificant
by themselves, can create a strong, stable, and towering structure that is
impervious to attack.
This castle analogy serves us well because achieving animal liberation
is a huge accomplishment that will take some time, but--like the
castle--we can drastically accelerate its attainment with the aid of a
good plan that is skillfully executed. The analogy also shows how
relatively insignificant our tactics are in comparison to our goal, but
also illustrates that those tactics only help us if they are utilized in
accordance with the plan.
This big picture view should help us keep the struggle in perspective
so we gain understanding of what matters and what doesn't, are patient
enough to do the needed support roles such as fundraising and research,
and remain motivated because our expectations are not unrealistic. Most
readers probably see all of this to be common sense. But understanding
common sense and implementing it are two different things. It is time to
ensure we implement this common sense.
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